BALLON ROUGE
Fall Winter Campaign
For the Fall Winter 2022 campaign of Ballon Rouge by Maison Gassmann, Zurich’s leading luxury children’s store, our brief was clear: translate craftsm
anship and sophistication into a visual language that feels contemporary and desirable.
We developed a visual concept that captures the elegance of the collection without losing its warmth. Each image focuses on materiality, detail and silhouette, highlighting the quality behind every piece.
The result is a campaign that balances cosiness with luxury and positions Ballon Rouge as the reference for high end children’s fashion in Zurich. Refined, confident and built to resonate with a discerning audience. show less
show moreWe developed a visual concept that captures the elegance of the collection without losing its warmth. Each image focuses on materiality, detail and silhouette, highlighting the quality behind every piece.
The result is a campaign that balances cosiness with luxury and positions Ballon Rouge as the reference for high end children’s fashion in Zurich. Refined, confident and built to resonate with a discerning audience. show less
